





• Identification of strategic sectors and investment opportunities in Mexico.
• Advisory on tax incentives, regulatory frameworks, and establishment processes.
• Connection with key players in the economic and financial ecosystem.

• Organization of business agendas and investment roundtables.
• Coordination of trade fairs, B2B events, and networking with local companies.
• Market opportunity assessments for foreign businesses.

• Design and implementation of positioning strategies for international products
and services.
• Market research to identify business opportunities and specific demands.
• Development of promotion and commercialization campaigns.

• Analysis and selection of reliable, competitive Mexican suppliers.
• Evaluation of certifications, quality standards, and operational capacities.
• Facilitation of negotiations and commercial agreements.
COUNTRY MANAGER PROCESS
COUNTRY MANAGER PROCESS
FROM PLANNING TO THE EXPANSION OF YOUR BUSINESS

PROMOTING FOREIGN DIRECT INVESTMENT FOR MEXICO’S DEVELOPMENT.
BUSINESS PLAN FOR COUNTRY MANAGERS
“DRIVING INTERNATIONAL EXPANSION WITH SMART MARKET ENTRY SOLUTIONS."


Business Name: Country Managers
• Mission Statement: Providing
cost-effective country management services for foreign companies expanding into Mexico by focusing on a specific industry.
• Business Model: Acting as an
outsourced country manager to reduce operational costs
and streamline market entry.
• Key Services: Trade missions,
commercial matchmaking,
procurement solutions, and
strategic advisory.
• Target Clients: Embassies, economic promotion agencies, and foreign businesses seeking expansion in Mexico.
• Problem Statement: Traditional country manager roles are expensive, making it difficult for SMEs and mid-sized companies to expand into Mexico.
• Solution: A shared industry-specific country management model that reduces costs while maintaining efficiency.
• Competitive Advantage: Deep industry expertise, established networks, and a cost-effective model.
• Industry Focus: (Define the industry you are specializing in)
• Market Opportunity: Foreign
investment trends, demand for
market entry services, and
competitor analysis.
• Competitive Landscape:
Comparison with traditional
country manager roles, consulting firms, and economic agencies.
Core Services:
• Market Entry Strategy
• Regulatory Compliance
Support
• Business Development &
Matchmaking
• Procurement & Supply Chain
Solutions
• Representation & Local Operations Support
• Revenue Streams:
• Retainer-based consulting
• Success-based fees on deals
closed
• Subscription model for
continuous support
Company Description
Business Model
& Services
Market Analysis
Executive Summary


Growth &
Expansion Plan
• Team & Roles: In-house consultants, industry specialists, and partner networks.
​
• Strategic Partnerships:
Collaborations with embassies,
trade agencies, and industry bodies.
​
• Technology & Tools: CRM, AI-driven market research, and matchmaking platforms.
Cost Structure:
• Salaries & contractor fees
​
• Marketing & business
development
​
• Operational expenses (office,
software, travel)
​
• Revenue Projections: Estimated client acquisition, pricing models, and growth targets.
​
• Break-even Analysis: Timeline
for profitability based on projected clients and services.
Client Acquisition:
• LinkedIn and content marketing
​
• Industry events and trade shows
​
• Referrals from embassies and
agencies
​
• Brand Positioning: Highlight cost savings and industry expertise.
​
• Sales Process: Lead generation, client onboarding, and long-term engagement.
• Short-Term Goals: Secure first clients, refine service offerings, and build case studies.
​
• Long-Term Vision: Expand into additional industries and
geographies.
